Research team
Prof. Dr. Mischa Seiter
Philip Autenrieth
Sebastian Kasselmann
Publications
Digital platforms are transforming entire industries and have become a dominant business model in recent years. As intermediaries, digital platforms connect users from different sides of the market and enable further value creation. Compared to linear business models, the evolved value creation of digital platforms brings new management aspects to the fore. In this research unit, we address the resulting management challenge.
Projects