Institute of Business Analytics

In a dynamic startup culture, we shape the digital transformation in interdisciplinary project teams. Through innovative didactic concepts, we convey relevant content to our students in a practical way. We not only publish our research results in high-ranking publications with international visibility, but also transfer them to business practice and society in the form of sustainable solutions.

[Translate to english:] Logo, Institut für Business Analytics, Uni Ulm, IBA
Professorship for Digital Business, Head of Institute
Steffen Zimmermann, Institut für Business Analytics, Professor, Uni Ulm, IBA
Prof. Dr. Steffen Zimmermann


Ulm University
Institute of Business Analytics
Helmholtzstr. 22
89081 Ulm

Phone: +49 (0) 7 31/50-3 23 01
@: mawi.iba(at)

LinkedIn - Institut für Business Analytics