Institute of Business Analytics

Kirsten Pitz

Scientific Assistant

Professorship of Business Management/Administration with a focus on Digital Business
Institute of Business Analytics
Ulm University
Helmholtzstraße 22
89081 Ulm

E-mail: kirsten.pitz(at)uni-ulm.de

Career

Since 2023Scientific assistant at the Institute of Business Analytics
Since 2021Teacher at the Hohenstaufen-Gymnasium, Eberbach
2020 - 2021Trainee teacher at Dietrich-Bonhoeffer-Gymnasium, Eppelheim
2014 - 2020State examination Mathematics, Political Science & First choice, University of Mannheim

Research focus

Publications

  • Habla, M.; Pitz, K.; Tille, C.; Zimmermann, S. (2025): Think Global, Nudge Local - The Influence of Cultural Background on Digital Nudging for Sustainable Decision-Making. European Conference on Information Systems (ECIS) 2025, Amman, Jordan.
  • Förster, M., Pitz, K., Wrabel, A., Klier, M., Zimmermann, S. (2024): Building AI Literacy with Experiential Learning - Insights from a Field Experiment in K-12 Education. Proceedings of the International Conference Management Information Systems (WI), Würzburg, Germany.

Leisure activities

  • Travelling
  • Yoga